Hey there, business owners! Carlos Alonso here. You might know me as one of the founders of Catdi Printing—where my caffeine intake fuels more than just high-quality print marketing materials! Today, I’m here to guide you through direct marketing, one of the most effective ways to reach customers and grow your business. Direct marketing is…
Your Guide to Standard Postcard Sizes and Dimensions Ever received a postcard that caught your eye immediately? Chances are, its size played a significant role in its appeal. Whether you’re a business owner, a marketer, or a designer, understanding postcard sizes and dimensions is crucial for crafting compelling postcards. This article is specific to postcard…
Did you know that traditional direct mail marketing has consistently achieved response rates as high as 4.9% for nonprofit organizations? With the advent of Every Door Direct Mail (EDDM), nonprofits have unlocked a powerful and cost-effective tool to enhance their outreach efforts and connect with their target audience effectively. In this article, we will explore…
In the ever-evolving landscape of direct marketing, the choice of mailing strategy can significantly impact your campaign’s success. Two popular methods are Every Door Direct Mail (EDDM) and Direct Mail, both of which fall under the umbrella of direct mail advertising. Understanding the nuances of each, including differences in postage rates, can help you make…
Tired of the same-old, same-old marketing strategies? Welcome to the innovative world of Spot UV coated postcards. These are not just any postcards; they’re a game-changing marketing tool designed to catch eyes and captivate hearts. Far from being mere pieces of cardstock, these gems come with a dazzling Spot UV gloss that offers an unparalleled…
No coating EDDM postcards: Welcome to the fascinating world of direct mail marketing. EDDM, or Every Door Direct Mail, is on everyone’s lips these days. Do you know why? Let’s say you’re a business owner looking to get the word out about your products or services. You want your marketing strategy to be cost-effective, engaging,…
Discover the power of 6 X 11 postcards for Every Door Direct Mail (EDDM) campaigns. Find out why this size is the best option and how it can help you reach your target audience effectively. What is EDDM? EDDM stands for Every Door Direct Mail. It is a service offered by the United States Postal…
Make Tangible and Physical One of the great benefits of direct mail is its tangibility aka you can touch it. While many digital ads can easily be ignored or forgotten, well-designed direct mail can attract attention. It occupies space in the recipient’s hands and creates a physical connection with the person that could be far…
If you’re a business owner looking to reach more customers in your local area, then you’ve probably heard of EDDM (Every Door Direct Mail) tool. EDDM is a cost-effective way to target specific neighborhoods and zip codes with your marketing materials. In this article, we’ll take a closer look at EDDM tool and everything you…
Introduction Where are you putting your marketing money? Companies of all sizes know just how important it is to make sure that they have proper marketing to help brand their business, increase name recognition. Without actual marketing, it is impossible to get enough customers to thrive and grow. Word-of-mouth marketing can only do so much.…
Business owners know that staying connected with their potential customers helps drive sales and keep their business afloat. And designing EDDM postcards for this purpose is a great way to do it. Every Direct Door Mail, or EDDM, is a fantastic marketing tool. However, if you don’t understand USPS EDDM requirements, creating EDDM postage can…
Effective EDDM Marketing Strategies for Dentists Did you know that 81% of people open and read their mail every day? That’s a staggering statistic when you consider the digital age we live in, highlighting the importance of integrating direct mail services with email marketing. This means that direct mail still holds immense power and potential…
Much like everything else…the postage rates are going up effective July 9th Sadly, these cost increases will effect all of our clients that use direct mail marketing services. However with this being said we are holding our printing services and mail processing costs at the same rate to help offset any postage increases. Catdi Printing…
As a business owner, you know that staying top of mind with your customers is critical to driving sales and keeping your business afloat. And what better way to do that than with an EDDM Postcard? But…. knowing the right size and the sizing rules of EDDM is an essential first step. It can be…
Why Direct Mail is Still a Powerful Tool for Political Campaigns In order for political campaigns to be successful, they need to be direct and messaged effectively. Direct mail is a great way to do just that, but it can often be difficult to make it work. This article will provide tips on how to…
It may be easiest just to do nothing. That’s what a number of businesses think when they consider focusing their marketing efforts. They come to that decision, or that thought, in good conscious too. With so many direct marketing channels through which to reach consumers, it can be understandable to become overwhelmed. That apathy though…
Every door direct mail can be a fantastic way to increase your brand exposure and your customer base. It is important to make sure that your local printing company can help you get the right materials and affordable mailing services so that you get the best possible results. Before you can take advantage of the…
What is Direct Response Marketing for Real Estate? It is a real estate marketing strategy also known as direct mail marketing for real estate. The purpose of this approach is to secure immediate reactions by encouraging prospects to yield to a specific action through direct response marketing. The campaign focuses on a specified locality. Direct…